Are you selling software and services to only meet your sales targets and get your bonus? Or do you focus on making your customers more successful? That question is relevant these days for the entire Microsoft Dynamics 365 partner channel.

Successful German Dynamics 365 Business Central partner TRASER Software is an outspoken fan of the last approach. The company is focused on and committed to help their customers to be successful in their businesses.

So what does that look like in practice? TRASER recently invited me to deliver another edition of my ‘ERP Masterclass’ to a group of current and potential customers in Hamburg. A workshop specifically intended for business owners and senior managers filled with management aspects focused on achieving project success, like:

• How do we become a truly customer-centric organisation?
• How do we get the organisation in the change mode?
• How do we break down the internal silos?
• How do we motivate the team to come up with their best ideas?
• What does a successful project look like?

Just like any D365 partner, TRASER understands the risks associated with the introduction of a new system. And observed that many customers are unexperienced in software implementations. That’s why they invest to help their customers prepare properly. With long-term satisfaction as a result.

This is what managing director Torben Weber said after the Masterclass:


TRASER has already included the next Masterclass edition in its marketing calendar for 2024.

What will you do to prepare your customers for project success?

Are you interested in organizing a Masterclass for your current and future customers? Check this page for more detail. And let’s set up a call to discuss the goals and the practical details.